Business Models FOR DUMMIES A Wiley Brand /
Muehlhausen, Jim,
Business Models FOR DUMMIES A Wiley Brand / by Jim Muehlhausen, JD Founder and President, Business Model Institute - xvi, 364 pages : illustrations ; 23 cm - FOR DUMMIES . - For dummies .
Includes index
Getting started with business models -- Creating a winning business model -- Dealing with change -- Business model innovation -- The part of tens.
Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.
9781118547618
Creative ability in business.
Creative thinking.
Technological innovations.
658.4012
Business Models FOR DUMMIES A Wiley Brand / by Jim Muehlhausen, JD Founder and President, Business Model Institute - xvi, 364 pages : illustrations ; 23 cm - FOR DUMMIES . - For dummies .
Includes index
Getting started with business models -- Creating a winning business model -- Dealing with change -- Business model innovation -- The part of tens.
Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.
9781118547618
Creative ability in business.
Creative thinking.
Technological innovations.
658.4012