01865nam a22003851i 4500 175341 175341 OSt 20191209154814.0 191209t20192019njua|||er|||| 001 0 eng d 9781119446088 RM 150.95 paperback PPAK eng PPAK rda 23 006.312 006.312 MAT R Matisloff, Eric, author. Adobe analytics / by Eric Matisoff and David Karlins. Adobe analytics for dummies. Hoboken, NJ : John Wiley & Sons, Inc., 2019 ©2019. xii, 385 pages : illustrations ; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier For dummies Includes index. "Learning made easy"--Cover. Use Adobe Analytics as a marketer —not a programmer! If you're a marketer in need of a non-technical, beginner's reference to using Adobe Analytics, this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge of the key features so that you can start using it quickly and effectively.Even if you're a digital marketer who doesn't have their hands in data day in and day out, this easy-to-follow reference makes it simple to utilize Adobe Analytics. With the help of this book, you'll better understand how your marketing efforts are performing, converting, being engaged with, and being shared in the digital space. Adobe Photoshop elements. Web usage mining. Internet marketing Data processing. Business planning Data processing Consumer profiling Data processing. Handbooks and manuals. Karlins, David, author. For dummies. ddc B 0 1 PPAK R 2019-12-22 R 006.312 MAT A01622907 2019-12-22 00:00:00 B 0 1 SP R 2019-12-22 R 006.312 MAT A01622908 2019-12-22 00:00:00 B 0 1 KM R 2019-12-22 R 006.312 MAT A01622909 2019-12-22 00:00:00 B