TY  - BOOK
AU  - Chua,Adeline Phaik Harn
AU  - Ali Khatibi,
AU  - Azhar Ahmad,
AU  - Che Aniza Che Wel,
AU  - Lim,Johan Kii Geat
AU  - Kalthom Abdullah,
AU  - Loo,Siat Ching
AU  - Mhd Suhaimi Ahmad,
AU  - Norizan Mat Saad,
AU  - Nor Pujawati Md Said,
AU  - Salehudin Mohd Noor,
AU  - Tan,Boon In
AU  - Tih,Sio Hong
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary Marketing
SN  - 9789670357348
U1  - 658.8 22
PY  - 2014///?]
CY  - Petaling Jaya, Selangor
PB  - CENGAGE Learning Asia Pte Ltd.
KW  - Marketing
KW  - Management
N1  - Includes exercises; Bibliography: pages [559-568]
ER  -