Yuslina Liza Mohd. Yusof, <br/><br/>
INTEGRATED MARKETING COMMUNICATIONS / 
Yuslina Liza Mohd Yusof, Maria Gwenetha Ybanez Pusta, Intan Syafinaz Mat Shafie, Thanaseelen Rajasakran 
 - xvi, 336 pages :  photographs ;  26 cm 
<br/><br/> Includes index.  Includes questions and exercises 
<br/><br/>Bibliography: pages 330-334 
<br/><br/><label>ISBN: </label>9789672270041  RM 53.90 
<br/><br/><label>Nat. Bib. No.: </label>M20-10863 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.802