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  <titleInfo>
    <title>Social Media Marketing</title>
    <subTitle>ALL-IN-ONE</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Jan Zimmerman</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
    <role>
      <roleTerm type="text">author.</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Ng, Deborah</namePart>
    <role>
      <roleTerm type="text">author.</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nju</placeTerm>
    </place>
    <dateIssued encoding="marc">2018</dateIssued>
    <edition>4th Edition.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xx, 716 pages : illustrations (black and white) ; 24 cm.</extent>
  </physicalDescription>
  <abstract>The bestselling social media marketing book Marketing your business through social media isn't an option these days it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace. Social media continues to evolve at breakneck speed, and with the help of this guide, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach and keep more customers, make more sales, and boost your bottom line.</abstract>
  <targetAudience authority="marctarget">adult</targetAudience>
  <note type="statement of responsibility">by Jan Zimmerman and Deborah Ng</note>
  <note>Includes index.</note>
  <note>"9 books in one"--Cover.</note>
  <subject authority="lcsh">
    <topic>Internet marketing</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Online social networks</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Internet advertising</topic>
  </subject>
  <classification authority="ddc" edition="23">658.872</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>Learning made easy for dummies</title>
    </titleInfo>
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  <identifier type="isbn">9781119330394</identifier>
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    <recordCreationDate encoding="marc">210308</recordCreationDate>
    <recordChangeDate encoding="iso8601">20210308123357.0</recordChangeDate>
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