Your Guide to Reaching More Customers and Making Money NOW Feiler, Jesse creator author. text nyu 2010 2010 monographic eng

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vii, 232 pages : illustrations ; 23 cm Explains how to marry iPhone and Facebook app features with your business and marketing needs; Integrate apps with other resources, such as databases and websites; take advantage of the social web to expand your customer base; and, measure the success of new and existing projects. The future of Apps 3.0 for you and your business -- A closer look at iPhone Apps -- A closer look at Facebook Apps -- Take advantage of iPhone and Facebook features -- Design rules for your App -- Making the most of iPhone location features -- Discover App opportunities for iPhones -- Joining with Facebook to provide user value to your App -- How Facebook App integration points increase user involvement -- How to make your App successful -- Strategy #1: Give your knowledge away for free-and make money! -- Strategy #2: Publish ads on your iPhone and Facebook Apps -- Strategy #3: Sell on your App -- Strategy #4: Make money with game Apps -- Strategy #5: Use Apps to provide your services -- Strategy #6: Click to connect -- Strategy #7: Let the user forget about saving data -- Strategy #8: Move your organization into an App-centric world. adult JESSE FEILER Includes index Application software Development Application software Marketing Mobile computing Computer programs 005.1 9780071700290 PPAK 210404 20210404111315.0 eng