TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
AU  - Ang,Swee Hoon
AU  - Leong,Siew Meng
AU  - Tan,Chin Tiong
AU  - Yau,Hong-Ming Oliver
TI  - PRINCIPLES OF MARKETING AN ASIAN PERSPECTIVE
SN  - 9789810687533
U1  - 658.870095  23
PY  - 2011///
CY  - Singapore
PB  - Pearson/Prentice-Hall
KW  - Marketing
KW  - Asia
KW  - Marketing channel
ER  -