000 00639nam a2200241 i 4500
001 C2-0005345
003 PPAK
005 20190630221834.0
008 970125s1992 enk |||| ||||| | eng d
020 _a0091749239
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _a658.827
_223
090 0 0 _a658.827
_bARN
_dG
100 1 _aArnold, David,
_eauthor
245 1 4 _aThe handbook of brand management
264 1 _aLondon :
_bCentury Business ,
_c1992
300 _a253 pages ;
_c23 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
650 1 0 _aProduct management
942 _ddc
_cB
999 _c1553
_d1553