International Business :
Griffin, Ricky W.,
International Business : A Managerial Perspective / Ricky W. Griffin, Michael W. Pustay. - EIGHTH EDITION GLOBAL EDITION - 624 pages : illustrations, photographs, maps (some colour) ; 28 cm
Previous edition: 2012
Includes bibliographical references and indexes.
Ch. 1. An overview of international business --
Ch. 2. Global marketplaces and business centers --
Ch. 3. Legal, technological, and political forces --
Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business --
Ch. 6. International trade and investment --
Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets --
Ch. 9. Formulation of national trade policies --
Ch. 10. International cooperation among nations --
Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets --
Ch. 13. International strategic alliances --
Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business --
Ch. 16. International marketing --
Ch. 17. International operations management -- Ch. 18. International financial management --
Ch. 19. International human resource management and labor relations.
The authors provide a managerial approach to international business with an emphasis on skills development
9781292018218
International business enterprises --Management
658.049
International Business : A Managerial Perspective / Ricky W. Griffin, Michael W. Pustay. - EIGHTH EDITION GLOBAL EDITION - 624 pages : illustrations, photographs, maps (some colour) ; 28 cm
Previous edition: 2012
Includes bibliographical references and indexes.
Ch. 1. An overview of international business --
Ch. 2. Global marketplaces and business centers --
Ch. 3. Legal, technological, and political forces --
Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business --
Ch. 6. International trade and investment --
Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets --
Ch. 9. Formulation of national trade policies --
Ch. 10. International cooperation among nations --
Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets --
Ch. 13. International strategic alliances --
Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business --
Ch. 16. International marketing --
Ch. 17. International operations management -- Ch. 18. International financial management --
Ch. 19. International human resource management and labor relations.
The authors provide a managerial approach to international business with an emphasis on skills development
9781292018218
International business enterprises --Management
658.049