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International Business : A Managerial Perspective / Ricky W. Griffin, Michael W. Pustay.

By: Harlow, England : Pearson Education Limited, 2015Edition: EIGHTH EDITION; GLOBAL EDITIONDescription: 624 pages : illustrations, photographs, maps (some colour) ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292018218
Subject(s): DDC classification:
  • 23 658.049
Contents:
Ch. 1. An overview of international business -- Ch. 2. Global marketplaces and business centers -- Ch. 3. Legal, technological, and political forces -- Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business -- Ch. 6. International trade and investment -- Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets -- Ch. 9. Formulation of national trade policies -- Ch. 10. International cooperation among nations -- Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets -- Ch. 13. International strategic alliances -- Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business -- Ch. 16. International marketing -- Ch. 17. International operations management -- Ch. 18. International financial management -- Ch. 19. International human resource management and labor relations.
Summary: The authors provide a managerial approach to international business with an emphasis on skills development
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Perpustakaan Alor Setar Pinjaman Dewasa 658.049 GRI (Browse shelf) H051753 Available A00748753

Previous edition: 2012

Includes bibliographical references and indexes.

Ch. 1. An overview of international business --
Ch. 2. Global marketplaces and business centers --
Ch. 3. Legal, technological, and political forces --
Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business --
Ch. 6. International trade and investment --
Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets --
Ch. 9. Formulation of national trade policies --
Ch. 10. International cooperation among nations --
Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets --
Ch. 13. International strategic alliances --
Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business --
Ch. 16. International marketing --
Ch. 17. International operations management -- Ch. 18. International financial management --
Ch. 19. International human resource management and labor relations.

The authors provide a managerial approach to international business with an emphasis on skills development

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